The transition from traditional print marketing to the constant upkeep and commitment required by online marketing has been a struggle for many businesses. Often the biggest question is "What should I be doing?" The answer is: You should be using the tools that make it easier for potential customers to find you. Listed below are tools designed to do exactly that. With our help, we set you up to use them regularly & strategically for the best results.
Consulting (Strategy Sessions)
Branding
Website Updates
Email Marketing
Social Media Marketing
Blogging & Search Engine Optimization
Marketing with strategy tells you exactly what to do.
When these tools work together, you will experience far better results than when they work separately or inconsistently. We suggest that all of our clients use our consulting service so we can keep all of your online marketing strategies front & center and discuss them with you regularly. Then you can choose to produce your customized marketing plan using your own in-house team or hire us to plan, manage and execute. We also, offer a “Divide & Conquer Approach” so you can choose to do some services for yourself (with our monthly guidance) or you can leave it to us. For example, if you have someone at the office who does a great job at social media, you can choose to perform that service in-house but we will still discuss it monthly so that it’s working in conjunction with your other online marketing efforts.
Online Marketing
Tools for Success
Consulting
Guidance so you’re never left wondering how to approach online marketing.
To successfully execute your online marketing you need someone who continuously makes it a high priority. Unfortunately, many well intended business owners start their online marketing efforts but then their efforts drop as owners have to worry about day to day operations. Consulting allows you to be involved with your marketing but once you leave our monthly meeting, you’ll have a clear direction.
Interested in Consulting Only? Try our Coaching Program
Branding
How can you connect with more of the right people?
Your brand has a story, we help you refine and broadcast it to your ideal audience. Before now, audiences may not have been concerned about your mission, vision and values. Today, the marketing message is centered around these business characteristics. Your marketing dollars will have a greater return with an honest message and a brand people remember.
Check out some of our branding work >>
Website Updates
Your website helps to keep your customers informed.
It’s important to use your website as an up to date tool. We encourage our clients to provide us with business information such as store hours, promotions, photos of the team, and we place the information on your website in the appropriate location.
Email Marketing
Does email still work? YES!
Email marketing may sound old school but it still works and should not be over looked. One example is with your loyal customers. They are your biggest advocates and want to know what you want to share with them. Email marketing could be a huge conversion creator. We can help you build your list, funnel and email content.
Social Media Marketing
Struggling to keep up with your social media?
How do you give your brand a personality and figure out what exactly your business should be posting about on your social platforms. The struggle is real!
Your brand indeed does have a personality, and edge. We'll help you develop your social media strategy and gain from your following.
Website Analysis & SEO
Are you wondering why your website isn't performing well?
If you haven't incorporated a keyword strategy into your content marketing, chances are your content is not being found. Many business owners are aware that regular blogging will improve their search rankings. However, without SEO, new content risks not being found.
Don't let your efforts be wasted. Find out more about our Content Strategy & SEO solutions.
Pay-per-click Advertising
Need results fast?
Online advertising gives you the opportunity to jump to the top of search results without waiting for your efforts to become noticed by search engines. It’s the best way to increase traffic fast. We can manage your ad budget, research appropriate keywords, provide results and adjust keywords as needed.