As a strategic marketer, I’ve seen businesses explode—not because they had fancy tools, but because they finally believed they were worthy of being seen at scale.
Read MoreFeeling overwhelmed by uncertainty? Discover how small business owners can stay grounded, grow stronger, and prepare for breakthrough—even in hard seasons.
Read MoreMost business owners I know use only one or two ways to drive leads to their websites. Many small businesses rely on just a handful of traffic sources, leaving potential on the table. As an expert in digital marketing, I wouldn't prescribe a specific number of methods, but rather, focus on diversifying your approach based on your resources, audience, and industry. Here's why:
Read MoreIn the ever-competitive world of local businesses, standing out from the crowd can feel like an uphill battle. But what if there was a way to earn a badge of trust directly from Google, the search engine giant everyone uses? Enter Google Guaranteed, a program designed to boost customer confidence and elevate qualified local service businesses.
So, what exactly is Google Guaranteed?
Read MoreBrick-and-mortar businesses may have a physical storefront to attract customers, but mobile service businesses like electricians, dog walkers, or cleaning services face a unique challenge: establishing a strong online presence without a fixed location. Fear not, fellow mobile warriors! Local SEO is your secret weapon to dominate local searches and keep your schedule brimming with clients.
Here's how to craft a local SEO strategy that puts your mobile business on the map (even if you don't have one):
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