About Riza Marketing
We help brands and businesses identify their own unique marketing path, execute a plan, and gain a profitable reach online. Our process for connecting brands to their ideal audience's specific needs eliminates the mysteries of marketing technicalities and, instead, shows how to begin to build relationships through content and advertising.
The Team
Edith, Digital Marketing Strategist & Founder
Edith@rizamarketing.com
Meet Edith Duran
Hey there — I’m Edith, founder of Riza Marketing.
What do I do? In short:
I help service-based business owners turn their message into marketing that actually works.
But here’s what I really do:
I guide clients through our Plant → Root → Grow Framework using the Clarity-to-Conversion Method™ — so they can speak their customer’s language, build trust, and grow their business without relying on trends or guesswork.
I started Riza because I saw too many passionate business owners struggling to explain what makes them great. They’d pour time and money into marketing, but still feel stuck.
That’s where we come in — with clear messaging, a strategic plan, and support to help it all grow.
Sarina, Graphic Designer
Ready to get started?
We begin with a casual meeting.
We start with a conversation. Tell us about your business, your customers and your vision. Determine if a digital marketing strategy is right for your business.
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Now you get to discover a little known fact.
There's a story...
Coming up with a name that represents my vision was not easy (at all!.). Upon announcing my jump from day job to full-time entrepreneur, my outstanding colleagues graciously wished me the best and expressed a fondness for seeing my smile around the office. A unique smile that would be missed. Aha, that's it! Smile, or in Spanish, risa turned into riza [ree-zah] now Riza Marketing.
We are also big advocates of…..
The Boss Lady Community is a mastermind group in Volusia County dedicated to help more women advance their careers and have more women in leadership positions. The group is led by Teresa Rand of Rand Consulting and surrounded by a growing network of smart, skilled, and driven women. Edith Duran is the host of the DeLand Chapter. Contact her for more details about joining the Boss Lady Community.
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